About Me
A little about me...
Hi - I'm Kelsey, a multihyphenate creative and the founder of Bespoke Capricorn. I create organic but aesthetic, quality content that's designed to increase brand awareness, inspire brand loyalty, and convert ad spends into revenue.
I started creating content for brands after working at an LA-based record label on the marketing and brand partnerships side of things. I quickly realized that user-generated content was severely under-utilized by many brands, despite its track record for being a trusted source among consumers. Since then, I have been using my expertise to create powerful campaigns that connect with audiences and leave a lasting impression.
My specialty is breaking through the noise. With influencer endorsements becoming increasingly untrustworthy and "de-influencing" gaining traction as the newest consumer trend, it's more important than ever to make sure customers feel authentically seen in brand content. My content focuses on creating long-term, repeat buyers, which includes inspiring consumers who are looking to simplify to choose your product as a staple in their everyday routine, rather than just an impulse buy.
I love producing visually stunning and impactful content that inspires brand loyalty and drives revenue growth; I am passionate about using my skills to help emerging and established brands alike achieve their goals and reach new audiences. Whether you're looking to launch a new product, breathe new life into an existing one, or simply create engaging content that resonates with your audience, I am confident that my skills and experience can help you achieve your goals. Let's work together!
what
i bring to the table
Social Media & Marketing Experience
I spent the last 5 years running socials for a multi-million dollar brand and helping numerous artists establish their brand identity, develop successful marketing strategies, and secure brand partnerships.
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Voiceover Work
My voice has a soothing and meditative quality that has been used for voiceovers in various projects and utilized by Grammy Award-winning musicians.
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Type A Meets Type B
I'm extremely organized and a researcher by nature, but I am also committed to bringing my unique perspective and creativity to every aspect of a project - creating a cohesive and impactful end result.
Education
2015-2017
Degree
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2011-2014
Degree
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2007-2010
Degree
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